Every other day we see examples of rocket science being used to design ambient/interactive outdoor advertising to get passers by to engage & share .
Yes almost 4 years old, but a HT to Katherine Ablan for refreshing my memory of this elegant use of simple everyday technology to generate a WOW experience whilst adding to the Economist message:
Yes almost 4 years old, but a HT to Katherine Ablan for refreshing my memory of this elegant use of simple everyday technology to generate a WOW experience whilst adding to the Economist message:
